About Us

I learned SEO the hard way - by needing customers myself

Gotham Site Studio was born from real-world experience. After 6 years running service businesses in the USA, I figured out how to generate customers consistently through Google and AI. Now I help other businesses do the same.

Portrait of Oren Soyonov, founder of Gotham Site Studio

The Real Story

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Started with my hands

6 years ago I came to the USA and started working in the trades - locksmith services, construction contracting, car key programming, safe cracking, garage doors. Every day brought different customers with different problems.

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The question that changed everything

The hardest part wasn't the work - it was finding customers. Where will the next call come from? How do I compete with bigger companies? How do I show up when someone needs a locksmith at 2am?

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6 years of learning, courses, and real-world testing

I combined formal training with hands-on experience. I took courses in web development, SEO, and coding - then tested everything on my own businesses. Google rankings, Google Business Profile, local SEO, AI chatbots - I built, tested, and refined until I found what actually works.

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Today: Customers every single day

Now I generate new customers daily - for my own business Alpha Locks and Safe, and for clients across multiple niches. Through Google Search, Google Maps, social media, and AI platforms like ChatGPT and Gemini. The same methods that work for my locksmith business, now working for my clients.

"I don't teach theory. I share what actually brought me customers when I needed them most."

Formal Training & Course Certificates

The portfolio shows execution. These course certificates document the marketing coursework behind it.

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Digital Marketing Foundations

Foundations of digital marketing and ecommerce, customer journeys, and online business basics.

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Customer Acquisition & Engagement

Coursework focused on attracting customers and building engagement through digital marketing.

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Marketing Analytics & Measurement

Training in marketing analytics, performance measurement, and assessing what is actually working.

More completed coursework
Also completed course certificates in online customer interaction, customer loyalty and retention, email marketing, and ecommerce store launch and management.
From Likes to Leads Customer Loyalty Online Email Marketing Ecommerce Stores
See all certificates

Live Client Portfolio and Public Proof

These are active websites we built, manage, and promote across USA and Israel.

12
Live Client Websites
2
Core Markets
6
Verticals Covered
Public Proof Snapshot (March 2026)
Signals below are based on publicly visible claims, licenses, reviews, or trust elements shown on each live website.
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Alpha Lock & Safe

Locksmith in Westchester County full SEO, GBP optimization, 333 Google reviews.

alphalockandsafe.com
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CCR Locksmith

Emergency locksmith in Metro Detroit 40+ city pages, local SEO dominance.

Metro Detroit Locksmith
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Total Locksmith NY

24/7 locksmith in NYC full site build, service pages, 5-borough coverage.

totallocksmithny.com
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MB Key Solution

Automotive locksmith in New Haven CT custom site, ECU service pages, blog.

CT Auto Locksmith
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Midwest Flip LLC

Home remodeling contractor in Detroit 20+ service pages, licensed builder.

midwestflipllc.com
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מרדכי גידור

Construction site fencing across Israel Hebrew SEO, location pages.

mordechaigidur.co.il
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Yohananov Mortgage

Mortgage consultant calculators, content strategy, full SEO architecture.

yohananov.org
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Sivan Mortgage

Premium mortgage services luxury branding, lead generation website.

Premium Mortgage
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Dor Niv Running Coach

Long-distance running coach YouTube integration, social proof gallery.

dornivrunningcoach.co.il
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Zion Taxi

Private taxi service SEO-driven service pages, booking interface.

Beit Shemesh Taxi
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Shalhevet Fitness

Women's fitness coaching custom code, WhatsApp funnels, content-rich.

Women's Fitness
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Gotham Site Studio

In-house benchmark site for bilingual SEO, CRO, and technical testing.

gothamsitestudio.com
See Full Portfolio Breakdown

Why this matters for you

Most SEO agencies learn from textbooks. I learned from needing customers to pay rent.

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I understand service businesses

I've worked as a locksmith, contractor, and technician. I know what customers search for because I answered those calls myself.

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Local SEO is my specialty

Emergency services need to show up instantly. I've mastered Google Maps, "near me" searches, and getting calls when people need help now.

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AI-ready for the future

People are starting to search with ChatGPT and Gemini. I'm already generating leads from AI platforms - and I can do the same for you.

Proof it works
I still run my own service businesses using these exact methods. Every strategy I recommend is something I use myself, every day.

Why I Built This Studio

Why I started

I saw too many businesses paying for SEO that didn't work. Generic providers juggling ads, social media, and a dozen other services couldn't give search the focus it deserves. I built Gotham Site Studio around the work that actually drives leads: websites, visibility, and clean execution.

What I believe

Organic SEO is a long-term investment, not a quick fix. I believe in transparency, measurable results, and relationships that last. Every client gets direct attention and clear reporting.

What I Do Best

I focus on the work that actually moves organic rankings and lead flow.

Technical SEO

Site speed, crawlability, structured data, Core Web Vitals, and architecture that search engines love.

Local SEO

Google Business Profile optimization, local citations, reviews management, and Maps visibility.

Content Strategy

Keyword-driven content that answers search intent and builds topical authority over time.

Bilingual expertise
I work with businesses in both the USA and Israel, providing SEO services in English and Hebrew. That bilingual approach helps your content resonate with the right audience in each market.

How I Work

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Focus

I focus on website builds and SEO work that directly affect visibility, conversions, and long-term growth.

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Transparency

Clear reporting, honest timelines, and no hidden fees. You always know what I'm doing and why.

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Partnership

I work as an extension of your team, not a distant vendor. Direct service and responsive communication.

Ready to grow your organic traffic?

Let's discuss how I can help your business rank higher in Google.

Get a free SEO audit